For anyone who has ever worked in retail, you know exactly how busy it can get during the holidays. Millions of people are shopping for gifts for loved ones. It is important to serve the customer to the best of your abilities during this time. Holidays can be stressful for seller and buyer alike. You can very easily reduce your stress and by extension, the stress of others with a good, integrated ECM system. While helpful all year long, an ECM system is especially useful during the holidays for the following reasons:
- Improve Customer Service – When using an automated system that you can quickly sort through information with, you can get your customers in, out, and on their way. Working with email, automated document routing, and automated data backups can help streamline your business practices and keep your store running smoothly. The more quickly and efficiently you work during the holidays, the more you can sell, and the better you can make your customers feel about what they’re buying and who they’re buying from.
- Cost Effective – You want to make as much money as possible during the holiday season. It’s the time of year when retail stores do the most business and work the hardest. With an ECM system, you can control and reduce paper costs and have better document management, for both your employees and your customers. Happy and effective employees mean happy customers. Over time, the electronic process will help you save a lot of money you would otherwise be spending on printing, faxing, and postage.
- Security – Credit cards are a favorite around holidays. They’re quick, easy to use, and easy to carry. There are, however, many laws surrounding credit cards and record keeping. ECM systems can help you keep track of credit card numbers while keeping all of the information secure for the amount of time you need it. This can help you avoid costly fines and keep everything easy for return purchases.
As a retail store, it is important to have a streamlined ECM system around the holidays. You can ensure that everything is well taken care of and efficient. This way, you can focus on what your store is really about this time of year: pulling a profit.
If you would like to learn more about our blog, Enterprise Content Management (ECM) for the Holidays please contact Micro Records Company, Inc. by calling 877-410-SCAN or visit MicroRecord.com! Digitech Systems offers its comprehensive ECM product suite exclusively through its Value-Added Resellers, like Micro Records.